GenAI webinar on demand

Listen to Exigent Director of Marketing Gennifer Biggs as she walks through the pros and cons of using generative AI for marketing and other business communications. You’ll learn more about:

  • Pros and cons of generative AI
  • Cautionary tales about GenAI content
  • Ethics and legalities of GenAI
  • Will GenAI turn you into a marketing superstar?
  • When and where you SHOULD use GenAI
  • Best practices

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